CV WRITING In order to secure the role you want in a competitive job market, you need to separate yourself from the other candidates. It all starts with the curriculum vitae (CV). A curriculum vitae is a marketing document that gives a summary of a job seekers career history, academic qualifications and also explains their future potential. Indeed the phrase ‘curriculum vitae’ is Latin for ‘the story of your life’. It is also occasionally known as a resume, although this term is more commonly used in America. CV are valuable and important because they are your first and maybe only direct communication with a potential employer. Presentation is key. For this reason alone it should be carefully thought out, designed and written so that it makes an immediate positive impact on key decision makers. When a reader looks at your resume they should be able to quickly gain a clear indication of your experiences and potential. Bear in mind that the person reading it will never have met